Too late, it seems, we find out that blogging is dead. How’s that for an opener? Let it never we said we here at The God Project Dot Net are demur.
Two years ago, Wired magazine ran a story called “Kill Your Blog. It’s So 2004.” Wherein said story made the provocative claim that stand-alone bloggers were all but worthless and should terminate their blogs if not, indeed, themselves.
“Thinking about launching your own blog?” asks Wired, like a boxer doing a subtle bob-and-weave right to load up her thundering cross. “Here’s some friendly advice: Don’t.” Whew – we already launched, so maybe we can grandfather in. But wait! “And if you’ve already got one, pull the plug.”
Well. We don’t know what to say. We can only ask: WHY? In what I suppose can be called a clever end-cap, the writer (Paul Boutin, a blogger) summarized his terse piece even more tersely:
“@WiredReader: Kill yr blog. 2004 over. Google won’t find you. Too much cruft from HuffPo, NYT. Commenters are tards. C u on Facebook?”
Which brings us to Aquinas – he’s back, in honor of Sunday! Were he the author of The God Project Dot Net, rather than its guiding spirit, he might treat Boutin’s question as follows:
Thomas Aquinas’ “Summa Theo-Blogica”
Article. Whether this blog should be continued?
Obj. 1. It would seem this blog should be shut down. For Boutin says (W. 10.20.08), “It’s almost impossible to get noticed.”
Obj. 2. Further, this blog is a waste of energy. “The time it takes to craft sharp, witty blog prose is better spent expressing yourself on Flickr, Facebook, or Twitter.” (Bout. op. cit.)
Obj. 3. Further, blogs tend to attract the lowest form of creation, aka, “The insult commenter.”
On the contrary, blogs per se are not a waste of space. Blogs serve a purpose manifestly different from other channels. And only a blogger of weak virtue does it to become well-known.
I answer that, as stated above, the nature of a blog is twofold. First, the blog quite obviously should not be a vehicle for fame on the scale of popular culture. The blogger who seeks riches, adulation, booty calls and an invitation to New Year’s Eve at Gwyneth Paltrow’s Greenwich Village rowhouse is in need of psychiatric medication, stat. Second, the best blogs serve a niche of intelligent readers who are engaged around a particular subject and welcome more than 140 shorthand characters of depth.
Reply to Obj. 1. Good blogs exist for reasons other than blogger fame, such as the exploration of a theme, sharing of ideas, participation in the ageless flow of intriguing thought. Therefore, this blog does not need to be shut down.
Reply to Obj. 2. Videos are videos. Pix are pix. Tweets are, sadly, tweets. To claim they serve the same purpose as “witty blog prose” is to make a category mistake.
Reply to Obj. 3. This objection contradicts itself: It claims nobody notices blogs, and then complains that people notice them in the wrong way. Filters exist to eliminate pathological comments. And some haters may have a point.
Conclusion: The God Project Dot Net will not shut down. You’re welcome.